1. ONLINE ARTICLE MARKETING
One of the easiest ways of promoting and attracting visitors to your website or blogsite is by writing articles in the subject area of your website. When you submit it online to some websites like www.articlecity.com ,
www.articlejoint.com , www.ezinearticles.com, search engine will spider them and they will become visible of search results.
You can also distribute it to people for free on the internet and include the link to your website.
2. OFFLINE ARTICLE MARKETING
Just like it is in online marketing, you can write sample articles in your area of expertise and then send it to several newspapers and magazine publishers requesting that they make you a guest writer on one of their If you get approved, you can include your website link, email address and phone number below your article or even at the top. This is also applicable to online newspapers.
3. USING AN AUTORESPONDER
First of all, I would urge you to start using an autoresponder from day one after setting up your website. Like the saying goes, “the money is in the list” I’ll recommend few wonderful autoresponder/e-mail marketing software like
www.awerber.com . There is also a good
auto responder that you can use for free, go to www.mailchimp.com . You can sign up first for their free version before upgrading to a higher version so that you can know and understand how it works properly.
The best of them all which I’ll recommend is to follow this link
http://grsnip.com
WHAT AN AUTO RESPONDER DOES FOR YOU
With an auto responder, you can capture the details of every visitor that visits your website and keep the details for life. When you have a product or service to sell in future, all you need do is compose a sales message. With just a click on your mouse, you will have the message sent to all of them. You can even set the message to be automatically delivered to them
at a given intervals up to two years in advance!
4. BUSINESS CARDS AND OFFICE STATIONARIES
Apart from displaying your phone numbers and email address on your
business cards and stationeries only, you can start including your website
address. You will also be amazed at the results.
5. OFFLINE ADVERTISEMENT
Ideal places to advertise includes, Newspapers, magazines, and on TV.
Radio advertising is not really advisable because people might not really
get the spelling of the website correctly except if your website name is as
concise as shoes.com, tv.com, e.t.c.
You can also advertise your websites through postal, handbills, and bulk
sms. I would recommend the following newspaper magazines for your
advert.
ONLINE NEWSPAPERS
www.vanguardngr.com
www.sunnewsonline.com
www.tribune.com.ng
www.punchng.com
www.businessdayonline.com
www.nationalmirrornews.com
www.ngrguardiannews.com
www.newswatchngr.com
www.thisdayonline.com
www.financialstandardnews.com
www.thetidenews.com
www.championnewspapers.com
OFFLINE MAGAZINES
Tell magazine – for men
Oak magazine- for youths
Job express- for youths, graduates and unemployed
Punch- for general public
Business day
National mirror
Guardian Newspaper
News watch
This day
The tide
Champions newspapers
6. THROUGH FREE EBOOKS DISTRIBUTION
Packaging information inform of e-books and distributing it for free online
is another means of driving traffic to a website online. All you have to do
is include your website address and ask them to give it out to their friends
as well. Just make sure that the ebook has some real value to your prospective
readers, because, if it does not, they would not even bother distributing it.
7. GOOGLE ADWORDS
Google Adwords are the little text boxes displayed on the right of your
search results on google. When you advertise on google Adwords, you
are only billed when someone clicks on your advert. It is called PAY PER
CLICK ADVERTIZING (PPC).
Your adverts also gets to show on sites of people running google adsense
on their website. It is a wonderful advertising program and signing up is
easy. Just go to www.adwords.google.com but you will need a credit card to
make the payments.
8. EMAIL SIGNATURES
A signature is a small note you can designate to be assigned to all your
outgoing email messages. You can include the link to your website in all
your outgoing email messages.
9. SOCIAL NETWORKING MEDIA
You can also drive traffic to your website through Facebook, Twitter
pages. Go to www.facebook.com/pages/create.php.
Create a facebook fan page or group for your customers, inform them
about your products and tell them updates on your new services.
You can also advertise on facebook cost per click advert.
You may also advertise on facebook for free on www.advertise.com.ng
Another wonderful means of increasing the number of your fans on
facebook or twitter is through FIVERR.
You will be amazed at the number of people who will be ready to
advertise your facebook fan page to their friends for just $5. You can also
go to www.fbfansupply.com/buy.facebook_fans.html to purchase
targeted fans.
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